Loblaws has introduced a points card at Nova Scotia's Atlantic Superstore locations as it tries to secure the loyalty of its customers. Loblaws launched its all-digital retail loyalty program in Ontario in May. The company operates 22 different banners, including. READ: Loblaw’s loyalty program aims for the smartphone age To date, Trius said there are 300,000 registered digital members. Business News Articles By ~ Sarah Araujo Jones Soda Co. Releases New Pop Flavor Loblaws Designing New Digital Loyalty Program YouTube Looking Upon Pay-For-View Channels The Beer Store Kicking Off 2013 With a Makeover Microsoft Corp. The PC Plus program is available at the the following stores across Canada Atlantic Superstore, Dominion (Newfoundland and Labrador), Bloor Street Market, Extra Foods, Fortinos, Loblaws, Loblaws City Market. PC Plus loyalty program is launched Designed for a smart phone, the PC Plus program is a fully digital program that rewards customers weekly with offers on the food they love most. The program pays attention to what customers do, the products they buy. It said its implementation of an expanded loyalty program, PC Plus, has shown a marked improvement in sales. Loblaw rolls out PC Plus rewards program nationally. Loblaw has expanded its PC Plus rewards program to Real Canadian Superstorelocations and other select Loblaw banner stores across Canada. The PC Plus program first launched back in the spring at 4. Loblaws stores in Ontario. At yesterday’s conference call with analysts following its third quarter results, Loblaw’s president Vicente Trius said PC Plus “is performing beyond our expectations” and is looking to be a real “game- changer.”At the heart of the program is a phone app, backed by algorithms, that understands what people buy, based on previous purchase behaviour, and sends them weekly promotional offers for these types of products. A recent survey conducted by Loblaw show just how much Canadians love to collect points, with 9. Ontario residents saying they use reward programs. READ: Loblaw’s loyalty program aims for the smartphone age. To date, Trius said there are 3. We see PC Plus having the potential to be a meaningful, positive addition to our sales line at a national level,” he said. At 4. 4 Loblaws stores in Ontario, Loblaw said its customers have demonstrated a high level of engagement, with more than one- third of all sales in that banner accompanied by a scan of the PC Plus card. The grocery chain has found that customers that are engaged with PC Plus make more trips to their stores, shop a larger average basket and shop more categories. A Loblaws employee brings in shopping carts in Toronto on Wednesday, Feb. Resolution is measured in pixels for digital cameras, pixels per inch (ppi) for scanners or monitors, and dots per inch (dpi) for printer output.
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